FLUSHING, N.Y. – The City University of New York Athletic Conference is proud to partner with Applebee’s once again for the 2011-12 academic year. The partnership and the CUNY-wide 10 percent discount on dining at Applebee’s 2010-2011 proved to be an extremely successful venture for the students, faculty and staff of CUNY and a great resource for the Athletic Conference and its’ teams.
“We are extremely excited to continue to partner with Applebee’s, who much like CUNY, have tremendously strong roots in serving the NYC community,” said CUNYAC Executive Director Zak Ivkovic. “It is yet another joint venture built on quality and the desire to do more for our student-athletes.”
CUNYAC presented a compelling integration package elevating Applebee’s visibility during inter-conference competition across all sports within the CUNYAC system. The impressions delivered by this package are only part of the story. A comprehensive campus-wide communication of a student / staff / faculty discount at Applebee’s across all schools in the system has yielded significant incremental sales boosts at all participating Applebee’s locations. This combination of partnership, sponsorship visibility and all-important traffic driving component is a win-win for all involved.
“A proud and active member in all of our neighborhoods, Applebee’s Neighborhood Grill & Bar is thrilled to announce the extension of our marketing partnership with CUNY Athletic Conference for the 2011-2012 Season,” said Zane Tankel, Chairman of Apple-Metro, Inc. “We were honored to have been chosen for partnership by an organization with such pride and dedication to student athletes and the CUNY universe at-large.”
Apple-Metro, Inc is the NY Metro Area Franchisee for Applebee’s Neighborhood Grill & Bar operating 34 restaurants in the Five Boroughs, Westchester and Rockland Counties including several of the highest performing units in the world-wide system. The company was founded over 17 years ago with a focus on creating the ultimate casual dining experience through extraordinary service, exceptional food and drink in a fun filled friendly atmosphere.
Besides a financial contribution to CUNYAC, the highlight of the sponsorship entitles individuals to a 10% in house dining or takeout discount with a student, faculty or staff CUNY ID card, effective immediately. This discount will be promoted in all CUNYAC event programs, posters and promotional materials to be displayed on all CUNYAC campuses throughout the city, as well as the aforementioned locations.
Applebee's (www.applebees.com) is the world's largest casual dining chain, with approximately 2,000 locations in 49 states, 15 countries and one U.S. territory. Based in Lenexa, Kan., Applebee's takes pride in providing a welcoming, neighborhood environment where everyone can enjoy the dining experience. Applebee's Neighborhood Grill & Bar® is a DineEquity, Inc. (NYSE: DIN) brand, and is franchised and operated by Applebee's Services, Inc. and its affiliates.
The City University of New York Athletic Conference is comprised of nine institutions in its senior college division competing in the NCAA’s Division III, and five institutions in its community college division competing in the NJCAA’s Region XV. All fourteen schools are a part of the City University of New York, and are spread across the City’s five boroughs. The conference runs championship events in 24 sports, for both men and women. Member institutions include Baruch College, Borough of Manhattan Community College, Bronx Community College, Brooklyn College, the City College of New York (CCNY), the College of Staten Island, Hostos Community College, Hunter College, John Jay College of Criminal Justice, Kingsborough Community College, Lehman College, Medgar Evers College, Queensborough Community College and York College.
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